Privacy Policy

Last updated: January 1, 2026

Frost Peak Outdoors ("we," "us," or "our") operates frostpeakoutdoors.com (the "Site"). This Privacy Policy explains how we collect, use, and protect information when you visit our Site. By using frostpeakoutdoors.com, you agree to the practices described below.

1. Who We Are

Frost Peak Outdoors is an independent affiliate publication covering sports gear, outdoor apparel, and adventure equipment. We publish reviews, comparison guides, and buying recommendations. We do not sell products directly. When you click certain links and complete a purchase on a third-party retailer's website, we may earn a commission at no additional cost to you.

2. Information We Collect

2.1 Cookies and Similar Technologies

We use cookies and similar technologies to operate the Site, understand how visitors use our content, and track affiliate referrals. The cookies we use fall into the following categories:

Essential cookies — required for the Site to function. These cookies remember your cookie preferences, maintain session state, support security features, and enable basic navigation. The Site will not work properly without them.
Analytics cookies — help us understand which pages and reviews are most useful to visitors. They collect aggregated information such as pages viewed, time on page, scroll depth, referring source, and approximate location. We use this data to improve our content and Site performance.
Affiliate cookies — set by our affiliate network partners (such as Amazon Associates, AvantLink, ShareASale, Impact, Awin, CJ Affiliate, and similar networks) when you click an outbound product link. These cookies allow the partner retailer to attribute a qualifying purchase to Frost Peak Outdoors so we can earn a commission. They are placed by third parties and operate under those parties' own privacy policies.

You can manage or disable cookies in your browser settings. If you are located in the European Economic Area, the United Kingdom, or another jurisdiction requiring prior consent, non-essential cookies are loaded only after you provide consent through our cookie banner.

2.2 Usage Data

When you visit the Site, we automatically collect certain usage information, including:

Pages visited and the order in which they were viewed
Date, time, and duration of your visit
Links and buttons clicked, including outbound affiliate clicks
The referring website or search term that brought you to the Site
Search queries entered into our on-site search (if used)

2.3 Device and Technical Information

We collect technical details about the device and connection you use to access the Site, such as:

IP address (which may be truncated or anonymized for analytics purposes)
Browser type and version
Operating system and device type (desktop, mobile, tablet)
Screen resolution and language settings
Approximate geographic location derived from IP address (country and region only)

2.4 Newsletter Email Collection

If you choose to subscribe to the Frost Peak Outdoors newsletter, we collect the email address you provide. Newsletter subscription is entirely optional and based on your explicit consent. We use your email address only to send:

New gear reviews, seasonal buying guides, and outdoor sports content
Occasional notifications about sales or special offers from retailers we cover
Administrative messages related to your subscription

Every newsletter email contains a one-click unsubscribe link. You can withdraw your consent at any time, and we will promptly remove your email address from our active mailing list.

3. How We Use the Information

We use the information described above to:

Operate, maintain, and secure the Site
Measure traffic, content performance, and affiliate referrals
Improve our reviews, recommendations, and overall user experience
Send the newsletter to subscribers who have consented
Comply with legal obligations and respond to lawful requests

4. We Do Not Sell or Trade Personal Data

Frost Peak Outdoors does not sell, rent, trade, or otherwise transfer your personal data to third parties for their independent marketing purposes. We do not participate in cross-context behavioral advertising for monetary value. The only sharing that occurs is with the service providers and affiliate networks described in the next section, and only to the extent necessary to operate the Site.

5. Service Providers and Third Parties

We rely on a limited number of trusted third parties to operate the Site, including:

Web hosting and content delivery providers
Analytics providers (such as Google Analytics or Plausible)
Affiliate networks that track outbound clicks and conversions
Email service providers used to deliver our newsletter
Security services that help us prevent fraud and abuse

These providers process data only on our behalf or under their own published privacy policies, and they are contractually or legally required to safeguard the information they handle.

6. Legal Bases for Processing (GDPR)

If you are located in the European Economic Area, the United Kingdom, or Switzerland, we process your personal data under the following legal bases:

Consent — for non-essential cookies and for newsletter subscriptions
Legitimate interests — for operating, securing, and improving the Site in a way that respects your fundamental rights
Legal obligation — where processing is required to comply with applicable law

7. Your Rights

7.1 Rights Under the GDPR

If you are in the EEA, UK, or Switzerland, you have the right to:

Access the personal data we hold about you
Request correction of inaccurate or incomplete data
Request deletion of your data ("right to be forgotten")
Restrict or object to certain processing
Request data portability
Withdraw consent at any time, without affecting prior lawful processing
Lodge a complaint with your local data protection authority

7.2 Rights Under the CCPA/CPRA

If you are a California resident, you have the right to:

Know what categories of personal information we collect and the purposes for which it is used
Request access to or deletion of your personal information
Correct inaccurate personal information
Limit the use of sensitive personal information (we do not knowingly collect sensitive personal information)
Opt out of the "sale" or "sharing" of personal information — as noted above, we do not sell or share personal information as those terms are defined under California law
Be free from discrimination for exercising any of these rights

To exercise any of these rights, contact us using the details in Section 11. We may need to verify your identity before fulfilling certain requests.

8. Data Retention

We retain personal data only for as long as necessary for the purposes described in this Policy. Analytics data is typically retained in aggregated form for up to 26 months. Newsletter subscription data is retained until you unsubscribe or request deletion. Affiliate referral cookies follow the retention windows set by the relevant affiliate network.

9. Children's Privacy

Frost Peak Outdoors is intended for adults and is not directed to children under 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

10. International Data Transfers

Our service providers may process data in countries outside your country of residence, including the United States. When such transfers occur, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms to protect your information.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Email: privacy@frostpeakoutdoors.com
Mailing address: Frost Peak Outdoors — Privacy Team, frostpeakoutdoors.com

12. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable law. When we make material changes, we will update the "Last updated" date above and, where appropriate, provide additional notice on the Site. We encourage you to review this page periodically to stay informed about how we protect your information.